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Pulitzer Prize winner, Peabody recipient, Medal of Freedom honoree -- Lisa de Moraes is none of these, but she is an authority on the bad direction, over-acting, and muddled plot lines being played out in the TV industry's executive suites. de Moraes worked for a decade as the television editor at The Hollywood Reporter, the entertainment industry trade paper, where she was routinely on the receiving end of more shouting phone calls from TV suits than Paula Abdul's manager.

When she upgraded to The Washington Post in 1998, a well-known executive producer called to suggest she have someone else start her car, but her trenchant writing (and refusal to use words like "trenchant") earned her the following praise from the brilliant, handsome media observer at Slate: "She writes like a wicked bitch." Wikipedia has called her "a noted television columnist," but they're often unreliable. It's pronounced "deh more ICE."

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